Manage data strategically.

You are a leader…. not a techy. There are all sorts of buzz words in the industry, especially when your IT Team is talking to you about your company’s data…which you know is your biggest asset. So, what do you really need to know in order for data to be strategically useful inside the organization? That’s the question SVA helps you answer, and Enterprise Information Management (EIM) is the strategy.

In order to turn data into an accessible, accurate, purposeful and sustainable asset, you first need to think through your business needs – goals, systems, people, processes, compliance and security. Doing so with the outside perspective and best practices we can bring, ensures that if needs are defined…business goals can be met.

When we engage with a client, we work through an overall data strategy with them. That strategy needs to look at the information needs of the business as a whole – answering questions such as:

  • What information does my team need to better do their jobs?
  • How can we make data movement across the organization more efficient?
  • What information do we want to manage centrally vs. enabling/empowering field-level or local staff?
  • How do we ensure the accuracy and timeliness of data for both integration and analytical purposes?
  • Who is accountable for information accuracy and security?

Why an Operational Data Hub?

Traditional system-to-system integration have lead to inflexibility and lack of agility in swapping out systems as the company and technology matures. Additionally, it is difficult to keep company data in sync across multiple systems that might have similar data. A data hub simplifies the approach to system integration. Rather than connecting each system to each other, the systems becomes publishers and/or subscribers of the data. A billing system, for example, might publish an address change for a customer, and the subscriber systems – in this case, perhaps a CRM and ERP system, could subscribe to that change and update accordingly.

Master Data Management (MDM)

The theory behind MDM is to create a single source of truth, or “gold copy” of your company’s master data, such as customers, products, and employees. When properly done, MDM streamlines data sharing among personnel and departments throughout your organization, ensuring the data is up-to-date and coordinated. It’s scalable, accessible, accurate, and sustainable.

Data Governance

Data governance refers to the orchestration of people, process, and technology to enable the leveraging of data as an enterprise asset. It is a framework of accountabilities and processes for making decisions and monitoring the execution of data management. A sound data governance program includes a governing body, a defined set of procedures, and a plan to execute those procedures.

Master Data Management MDM

What is an Enterprise Data Warehouse?


Simply put, it is an asset you own that contains all the information your organization captures then needs to make informed decisions. Think answers and insight, not more data requiring manipulation to be useful.

An Enterprise Data Warehouse is the centerpiece of an IT strategy that gives you control of advancing your systems rather than being pushed around by software publishers.

An Enterprise Data Warehouse is the centralized vault that enables you to securely make information available to employees or any audience and is a critical component of your overall EIM.

Delivering Data to the Organization: Dashboards, Reports and Analytics

By storing data in a single repository, you can ensure there’s only one version of the truth regardless of the method(s) by which the data is delivered. This is critical to maintain the integrity of the EIM. SVA Consulting can work with you to determine the right delivery method for your information, whether it’s a corporate performance dashboard, a scorecard filled with Key Performance Indicators, static or dynamic reports, interactive analysis tools or a combination of these tools. We then work with clients to implement.


This is the one we talk about most. By utilizing the information from multiple sources and areas of the company, all employees will be able to make fact-based decisions in an array of different business processes rather than just going with their gut.

This is a benefit on a multitude of different levels. Since all of your data is located in a single repository, you won’t have to waste time having to access multiple databases and reports. There is an additional savings of time by being able to access the reports yourself from your custom dashboard. You will no longer have to rely on the IT team or accounting department to provide information.

Typically without an EDW, you’re viewing data from multiple databases. That data can sometimes be presented to you in various formats. In an enterprise data warehouse, all of your data is standardized and then presented to you in one cohesive format.

Yes, that’s right! According to various studies, companies who invest in providing accurate information to all levels of the organization are consistently the top performers, no matter the industry.


We help companies leverage technology they already own to help them with their EIM. That said, Microsoft SQL Server tends to be prevalent as the underlying database in many companies line of business applications. What you may not know is that SQL Server is more than just a database. Bundled with the database functionality are tools to build a robust Business Intelligence solution:


SQL Server Integration Services

Allows us to connect to multiple data sources to Extract, Transform, and Load (ETL) the data into the data warehouse.


SQL Server Analysis Services (SSAS)

Provides the ability to build dynamic analytic solutions with the power to deliver actionable insights. SSAS is the number one analytics engine in the world.


SQL Server Reporting Services (SSRS)

SQL Server Reporting Services (SSRS) SSRS Reports are one option for presenting business intelligence information. It supports interactive web-viewing in a secure location. In addition to Microsoft’s products, we have experience with many types of data sources – everything from text files to Oracle databases, FoxPro to Excel. We’ve built data warehouses using other technologies and presented the data with other tools of the industry. The bottom line is that we can work with you to determine the tools and technology that make sense for your organization

The Napkin Guys™

Watch The Napkin Guys™ have a 'Simple Conversation' about the cloud and technology in everyday terms, not technical jargon.

Click here to watch more of The Napkin Guys™

Want More Information?

Want to learn more about this topic or the services SVA Consulting provides? Great, we'd be happy to answer any of your questions. Just fill out the form below and we'll get in contact.