Aligning Data to Business Goals: A Practical Data Strategy Framework

Many organizations are collecting more data than ever and yet still struggle to turn it into meaningful business value. This practical, beginner-friendly video is designed for leaders and practitioners who want to move beyond ad-hoc reporting and start using data with greater purpose, alignment, and impact.

Watch as we break down what a data strategy really is, why it’s critical to organizational success, and how it connects business goals, people, processes, and technology. We explore the tangible benefits of having a clear data strategy, as well as the common challenges organizations face without one – such as inconsistent decision-making, unclear priorities, and stalled analytics or AI efforts.

We also walk through a clear, actionable approach for getting there. You’ll see how to assess your current state, define priorities, and create a realistic roadmap that meets your organization where it is today – without overengineering or chasing buzzwords.

By the end of the video, you’ll have a shared language for data strategy, a clearer understanding of why it matters, and a practical framework you can use to start (or refine) your own data strategy with confidence. 

• The Anatomy of a Strategy: Dissecting the Data Strategy
• The Four Dimensions of a Data Strategy
• Why it Matters: Why Foresight Beats Hindsight
• What a Clear Strategy Brings
• The Roadmap to Implementation: From Theory to Action